Healthkid Mobile App Design
Having a child can completely change your life, especially for a busy parent! Coming home and cooking after a long day at work can become quite challenging, especially when your child has dietary restrictions. Having a good experience for both parents and the child in when introducing healthy food involves various aspects that need to be considered. Questions like whether or not you're able to find the ingredients you need, grocery shopping within time constraints and busy schedules often arise. Especially while parents already have so much on their plates.
Remote
10 weeks
Figma, Photoshop, Adobe CC
Self Project
Challenge
Parents face a variety of challenges when trying to introduce healthy eating habits to their children. It is not uncommon for a parent to be overwhelmed when it comes to their children’s diet and health. Many parents face difficulties setting a routine on top of time constraints and maintaining a budget. This outcome suggests that parents have a problem with engaging their children and trying to make them understand the importance of having a healthy diet while being inexpensive and time sensitive.
Results
I designed an app that features a fun interface to entice children and making it easier for parents to navigate and have immediate access to essential features with their busy schedules.
In addition, I have included personalization and customization options for an easy check out process for users custom tailored meals with dietary restrictions.
87%
Parents with time constraints due to career changes
66%
Parents that attempt to include little ones in the kitchen
33%
Parents of children with dietary restrictions
Process
Research & Analysis: I conducted user interviews, surveys, and defined our target audience. I searched for participants under the ages of 35 seeking career changes or career driven participants. I had 23 participants and also included 6 children as a secondary audience.
Information Architecture: to determine my information architecture questions about their experiences during dinner time and likes/dislikes of previous experiences led me on how to structure the app's navigation and content, prioritizing features and information according to user needs, an example of this was to include dietary restrictions and categorizing for my users.
Wireframing & Prototyping: I designed low-fidelity wireframes to visualize the new layout and navigation, iteratively refining them based on user feedback. I failed to accurately guide users during the "check out " section of the app. I was prompting users to pick their food preferences before setting up their meal kits! This mistake was caught in my wireframing stage because I conducted a usability test with wireframes with fellow students. The solution I found was to switch screens and streamline the checkout process.
Usability Testing: I chose a diverse group of users to validate the solution. My fellow classmates from different backgrounds helped me validate the choices I made during prototyping. By switching screens, I helped participants progress through the tasks, testing this solution accurately assessed how well users navigate and successfully check out. It was a success!
Visual Design & Style Guide: I designed an app that features a fun interface to entice children and making it easier for parents to navigate. I thought of the connection with the child. A child glancing at their parents' phone making a positive connection was my goal. I included fun characters and confetti.
Affinity Map: I grouped related items together during affinity mapping helps me identify patterns and connections that a parent experiences. This can lead to valuable insights and a deeper understanding of the problem. After grouping items, I can prioritize and measure each group them based on relevance, importance, or impact. This facilitates decision-making by highlighting the most significant categories and apply it to my design.
Grouping included these subjects:
Personal Value
Customization
Flexibility
Scheduling
Empathy Map: Using an empathy map to gain deeper insights into the thoughts, feelings, and behaviors of parents caring for children's diets, I can create a more user-centered and effective kids' diet app that addresses the unique needs and challenges of its users. The empathy map reveals that parents are concerned about their child's diet, indicating a need for guidance and support in making healthy choices. Creating an empathy map also helped me acknowledge the parents emotional state.